El Triquitraque

What happens when Agency creatives get bored?

They do crazy crap.

How do Agency creatives release tension?

They do crazy crap.

How do Agency creatives get their ideas?

By doing crazy crap.

200-1Like the one Fourth of July that a creative took his son shopping for firecrackers to Chinatown and came back to the office with some little noise-making devices that he used to “booby trap” people’s doors, chairs, desk drawers and such.

They were glued  in a way that pulling the object would set off a small blast loud enough to startle the person who would then feel stupid and everyone who could hear would laugh at their expense.

200But then, they decided to get even and to retaliate they rode the subway ride downtown and came back with their own arsenal.

And so began urban warfare in the creative department.

A free for all: Everyone against everyone else!

Soon, everyone in the creative department had at one time on another been blasted.

As the war continued, everyone walked cautiously, specially when coming into the office in the morning, or after lunch (after having a beer or two), as anything and everything could be booby trapped.

In looking back, fear probably exaggerated the amount of firecrackers in the office.

But there were some, and some did blow up and a few people did not take the joke well.

Like our colleague who’d returned after a few weeks off following a major heart attack.  His loud “Fuck!” was followed by a reminder of his condition and his legal connections.

Or the cleaning lady, a Salvadoran immigrant who’d fled a civil war in her country. Unaware that grown men in their 30s and 40s were playing with fire, she attempted to clean up an office right after it had been booby trapped. There followed one blast, then another one and by the third one she was a nervous wreck.

At that point everyone realized that it was time for truce.